Arkan Gypsum

Project Overview

Arkan Co. for Gypsum Powder Manufacturing is an Egyptian industrial company established in 2013, producing plaster of Paris and specialty gypsum products from Sinai-sourced rock at a 6,500 m² facility in Suez's Attaka industrial zone. With over 400,000 tons of annual capacity, 90%+ product purity, and 1,800+ completed international shipments, Arkan is one of Egypt's leading gypsum exporters, serving clients across Ghana, Nigeria, Tanzania, Ivory Coast, Senegal, China, and beyond. The website was designed and built as an international B2B marketing and lead generation platform, with the primary goal of converting overseas importers into quotation requests. The site is multilingual — supporting English and French — reflecting the linguistic realities of their primary export markets in West Africa and Asia. The product catalog presents Arkan's four core product lines — Arkan Decor, Arkan Star, Arkan Finish 120, and Arkan Morter — with technical specifications, use-case descriptions, and quality indicators structured to serve procurement decision-makers who require specification-level detail before initiating contact. A quotation request flow was built as the primary conversion mechanism, routing inquiries directly to the sales team with structured product and volume data. WhatsApp is integrated as a secondary contact channel with 24/7 availability messaging — critical for serving clients spanning West Africa to East Asia across multiple time zones. The site also serves a credibility and trust function for a market where international buyers vet suppliers heavily before committing to bulk vessel shipments. Certifications, production statistics, and proximity to the Suez Port and Ain Sokhna Port are prominently featured as trust signals across the homepage and about section.

Technology Stack

Delivery Highlights