Carmen Perfumes

Project Overview

Carmen Perfumes is a UAE-based luxury fragrance house rooted in Arabian heritage — specialising in oud, dokhoon, and signature blends that carry the depth and tradition of Gulf perfumery culture. Their product range spans 30 mL and 80 mL eau de parfums (AED 125–395), oud and dokhoon collections, hair mists, home sprays, candles, and curated gift box sets reaching up to AED 3,950 for their Royal tier. We built their Shopify storefront with luxury retail as the design north star — clean product photography presentation, considered typography, and a browsing experience that communicates prestige without friction. The site is fully bilingual in English and Arabic, with right-to-left layout support for Arabic visitors. Checkout was optimised for the GCC market with multi-currency pricing across AED, USD, GBP, EUR, and AUD, and shipping logic configured for both UAE domestic delivery and international orders spanning Australia, Canada, France, Germany, the UK, and the US. WhatsApp customer service integration provides the instant, personal support experience that luxury buyers in the region expect. Seasonal campaigns — including Eid discount mechanics (up to 20% off) and curated gift box collections — were built into the theme so the marketing team can activate promotions without developer involvement. The result is a storefront that reflects Carmen's heritage positioning while performing as a serious commercial channel.

Technology Stack

Delivery Highlights